Index: Makefile.in
--- Makefile.in.orig	2019-12-05 16:43:25.000000000 +0100
+++ Makefile.in	2020-02-01 17:32:52.903312000 +0100
@@ -315,7 +315,7 @@
 compat_DATA = 
 profiledir = $(sysconfdir)/profile.d
 profile_DATA = bash_completion.sh
-pkgconfigdir = $(datadir)/pkgconfig
+pkgconfigdir = $(libdir)/pkgconfig
 pkgconfig_DATA = bash-completion.pc
 cmakeconfigdir = $(datadir)/cmake/$(PACKAGE)/
 cmakeconfig_DATA = bash-completion-config.cmake \
